Ever since the 1984 Apple ad – I have been a big fan of their commercials.
Here are the two latest segments to come out.
The first one is for the iPad – and it showcases the more serious side of things. Learning, broadening our horizons, and pursuing our passions are the things they focus on here.
The second Apple commercial is for the iPod Touch. This one is centered on fun. Gaming, iMessaging, and connecting with friends is the spin on this one.
I find the marketing strategies very interesting. You can easily tell what type of audience each ad is trying to appeal to.
And then there’s me – the “if Apple makes it, I want to buy it” demographic.
Hopeless, I know.